Integrating Social Media in Emergency & Crisis Management
By Gideon F. For-mukwai, CEM
I am spending my summer doing an internship that focuses on integrating and implementing social media in emergency management within a local county in Nevada.
At the end of my internship, I hope to have plan (template) that outlines what can be done in the process of integrating social media with old media. A big question arises? Why integrate social media?
In my view, we need to integrate the old and new media because the old media is increasingly fragmenting and falls short of reaching all audiences during a disaster in the era of web 2.0 when people consume news from different sources. The mass media is no longer the most dependable media. The learning from this program will also help me to finish up my master thesis in interactive media at the Reynolds School of Journalism, University of Nevada, Reno.
I find this resource (below) useful and I will be consulting with similar documents as I forge ahead. Check this out: