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How to Connect Better With Your Prospects

Posted in: Brand Storytelling, Communication, Persuassion, storytelling Started by

How to Connect Better With Your Prospects

The ability to connect deeply with clients and prospects is not a genetic gift only a few can attain. On the contrary, it is also a semantic shift that every serious businessperson can obtain.

More than ever before, the ability to connect can make or break your business. Why? This is so because most people are flooded with ruthless and mindless sales pitches everyday. Whenever you use a more respectful approach, it comes across as very refreshing.

Consider using the storytelling approach. It is an approach that is steeped in latest science and research relating to the way our minds respond to narratives. With this approach, you start by building rapport with those you meet.

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